It's difficult to choose between two lovers. On one hand, there's the radiant colors, quirky square format, and wonderful rolling action of 120 film. On the other, there's the incredible variety, el cheapo price, long-lasting nature, and easy development of 35mm. For the aficionados of the Diana+ and Diana F+ cameras, the choice no longer has to be made! This black hunk of plastic is essentially a marriage certificate for a blissful polygamous union of marriage to two analog film spouses at once!

Expressly designed for the Diana+, this 35mm Back is fully interchangeable and easily pops on and off your camera. A new dawn of 35mm creativity has risen into the sky, and it's our pleasure to embark on a mission of multi-format exploration with you - one color-drenched, Diana-dreamy, and slightly leaky shot at a time.

- Shoot all types (color, slide, b&w) of 35mm film with your Diana+ and Diana F+ cameras

- Two integrated exposure counters tell you the precise frame you're on

- Choose from four different image formats (more on that below!)

- Interchangeable accessory that can be easily installed and removed (note, it cannot be changed mid-roll)

This, my friends, is just the tip of the 35mm iceberg. Allow us to show you what it can really do.

Each Diana+ 35mm back includes a series of plastic "frames" - allowing you to choose from one of four different formats on everyday 35mm film. Two exposure counters are built into the Back, so you can keep close tabs on how much you're shooting.

Listen closely, this is really crucial: When using the Diana+ 35mm back your shutter release and film advance is not connected. This means that - just like with the Diana+'s normal 120 film - you can shoot as many exposures as you like and advance as far (or as little) as you like. Even though the Back perfectly shoots the four formats above, it's capable of all sorts of super-panoramics, overlapping squares, multiple-exposed rectangles with breaks in the middle - or a single never-ending image which stretches the ENTIRE LENGTH OF YOUR FILM ROLL!

Add in the variables of our many Diana+ lenses (and the Pinhole setting!), and you're talking an infinite amount of possibilities. This is a radically new development in the world of 35mm analog photography, and we're quite excited to travel hand-in-hand with you on the path of discovery.

Anyone who swoons over a plastic Diana+ lens, hungers for a light leak, or yearns for a heavy dose of vignetting should try their hand with this all-new 35mm machine. For the next week, we're thrilled to offer these exclusive Diana+ Packages to make this the tasty 35mm Back that much sweeter:

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