Charged with some truly breath-taking features, we’re proud to introduce to you the latest innovation in the LOMO legacy: the LC-Wide. This sleek 35mm black beauty boasts the specially developed 17mm Minigon 1 Ultra-Wide-Angle Lens, allows you to shoot in 3 different photographic formats and gives you lightning fast zone-focusing. But that’s not all - check out the full range of features that are sure to make the LC-Wide the toast of the wide-angle world! That’s right, Elijah Wood is an LC-Wide lover! Read the interview with him and our other testers on our LC-Wide Microsite Features • Newly-developed 17mm Minigon 1 Ultra-Wide Angle Lens • Choice of Full-, Square- and Half-frame Formats • Lightning Fast Zone-Focusing • Focusing Distance Range of up to 0.4m • Takes All Standard 35mm Film • Unlimited Multiple Exposures • Stunning Vignettes, Intense Colour Saturation and Knockout Contrast • Standard Cable-Release and Tripod Threads for Easy Long Exposures READ MORE ON THE LC-WIDE MICROSITE VIEW THE LC-WIDE IN OUR ONLINE SHOP With the new 17mm Minigon 1 Ultra-Wide-Angle Lens, the LC-Wide allows you to capture more in every shot. So whether you’re shooting a tiny caterpillar, your best friend’s wild party or attempting to squeeze the entire Grand Canyon into one breathtakingly wide shot, follow your curiosity and watch as the subject of your Lomographic desire is sucked into this vortex of 17 mm glass brilliance! LC-WIDE MICROSITE VIEW IN THE ONLINE SHOP We know that sometimes you see the world in all its different shapes and sizes – that’s why the LC-Wide lets you choose from not one, but three different electrifying photo formats. With all of these options, the LC-Wide is ready and waiting to catapult you into a format frenzy that’s sure to trigger some seriously surprising and creative analogue adventures. Enough of the talk, now let’s check them out: FULL FRAME FORMAT The original full-frame format – guaranteed to show off your shots in all their stunning super-wide-angle glory! VIEW THE LC-WIDE FULL FRAME GALLERY SQUARE FORMAT It’s hip to be square. Give your shots a classic and timeless look with the ever-dynamic square format. VIEW THE LC-WIDE SQUARE FORMAT GALLERY HALF-FRAME FORMAT Tell your own story and get creative with the innovative half-frame formats – and you’ll get 72 shots to one roll! VIEW THE LC-WIDE HALF-FRAME FORMAT GALLERY LC-WIDE MICROSITE VIEW IN THE ONLINE SHOP We can reveal that we currently only have a limited stock of LC-Wide cameras and they will be sold on a first come first serve basis. After we have sold the first stock, the LC-Wide will go on backorder and you will be able to pre-purchase them. Rest assured, we are doing everything possible to have enough stock soon. Stock levels may vary from region to region, so act fast if you want to get your LC-Wide right away! If you want to read interviews with some of the LC-Wide lovers or just want to get the low-down on this ultra-wide-angle hero, head on over to the LC-Wide microsite You can also grab your own LOMO LC-Wide over at the Online Shop now! The package includes: • The new LOMO LC-Wide (of course!) • The beautiful new LC-Wide Book • The LC-A+ Book • Wrist-strap for your LC-Wide • Batteries • Cable release (get those perfect long-exposure night shots!) • Two rolls of 35mm film! Want those super-wide shots in an instant? Well, you can also use your LC-A Instant Back+ with your LC-Wide! All you need to do this is the easy-to-use LC-Wide Instant Kit (includes an external viewfinder and a correction lens) which allows you to attach an Instant Back+ to your new LC-Wide. Load it up with some Fuji Instax Mini Film and you’ll be taking ultra-wide-angle Lomographic instants in no time! PICK UP YOUR OWN LC-WIDE INSTANT KIT (LC-A Instant Back+ not included) VIEW THE LC-A+ INSTANT BACK IN THE ONLINE SHOP Grab everything you need to start your LC-Wide adventures in one sweep with our LC-Wide bundles – Not only will you get more, you’ll save money in the Online Shop too! VIEW OUR LC-WIDE BUNDLES Do not reply to this email! This email is being sent by an automated message system. Replies sent to news@thelomographer.com will not be received. To unsubscribe, please use the link provided in this newsletter. To contact us, send an e-mail to: contact@lomography.com | www.lomography.com Lomography International | Hollergasse 41, 1150 Vienna, Austria, + 43 1 899 440 Lomography USA & Lomography Store | 41W 8th Street, New York, NY 10011, 212 529-4353